Lovehoney announces new Bettie Page range

Posted: October 7, 2013

Lovehoney has announced the launch of a new range of bondage gear inspired by Bettie Page, the world’s original pinup icon. The Bettie Page Official Pleasure Collection will make its debut at the eroFame trade show in Hanover, Germany, this week.

The collection of 11 items, which has been approved by the late Bettie Page’s estate, includes a 30ft bondage rope, handcuffs, a collar and lead set, satin restraints, a blackout blindfold, riding crop and leather bullwhip. Bettie’s image is featured on two spanking paddles and an orgasm balm which comes with one of the two vibrators.

Lovehoney says the new range has been developed in time for the Christmas market and comes gift-ready in collector’s packaging with a Bettie Page keyring, picture card and decorative box.

“Fans of Bettie Page appreciate not only her influence on the bondage scene, but also the element of glamour she brought to her sexuality,” said Lovehoney’s commercial director Ray Hayes. “We’ve worked hard to create a range of products which are not only high quality but also look so beautiful they could sit on the mantlepiece alongside your china.”

The collection, which ranges in price from £19.99 to £64.99, is being launched on Lovehoney.co.uk and to wholesale buyers through appointed distributors. Supporting POS materials include bespoke display stands and life-size Bettie Page cutouts.

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