Jopen seeks to evoke the glamour of ‘Old Hollywood’ with new Pavé collection
Posted: July 23, 2018
Jopen has reported that it had ANME attendees ‘stopping in their tracks’ when it debuted Pavé™, a new collection of five luxurious, at the US trade event last month. The company says its newest collection exudes ‘Old Hollywood’ glamour with products named after iconic women Liz, Grace, Diana, Vivian, and Marilyn and adorned with diamond-like settings.
“Our customers were blown away by the beauty of this collection,” said Susan Colvin, founder and CEO of Jopen. “They compared the colour and diamond-like accents to that of an iconic jeweller. It is truly a compliment that customers equate our product with that same luxury and class.”
Jopen says that Pavé’s elegance and sparkle will make it the perfect collection for the holiday season, as customers who got the first look at the collection commented that it was “the” gift for Christmas and Valentine’s Day.
Jopen also introduced a custom display for the Pavé collection, which featured glass accents designed to highlight the beauty of the collection. “Customers also loved the Pavé display, they thought it was one of the best displays they had ever seen,” said Jopen executive vice president Jackie White.
In addition to the collection, Jopen also unveiled its 2018 catalogue at ANME. For more information on Pavé visit B2B.calexotics.com