Jopen releases Essence personal care cosmetic collection

Posted: November 14, 2013

Jopen has announced the release of Essence, its first personal care cosmetic collection. The Essence collection was previewed at July’s ANME, where its attractive glass bottles – a feature inspired by high-end perfumes which ensures product stability – won it many admirers.

“Everyone who’s seen Essence has fallen in love with this incredibly lavish range,” said Jopen CEO Susan Colvin. “We took extra care in selecting the finest, most natural, body-friendly ingredients. You can tell the difference immediately when you use an Essence product for the first time—it looks and feels amazing!”

The Essence range is made in the USA and Jopen state it is free of harsh chemicals and has not been tested on animals.

Jackie White, vice president of Jopen, said: “Essence is made for people who expect more from the products they put against their skin. Quality ingredients and a two year shelf-life provide users with many nights of pleasure.”

The Essence Collection includes:

Elevate, a G-Spot arousal crème which includes peppermint extract to help stimulate blood flow to the G-Spot. Safflower seed oil helps lubricate and soften this sensitive erogenous zone.

Excite, a rich thick arousal gel for her featuring cocoa extract to help stimulate the clitoris while ginger root extract assists with blood flow.

Satisfy, an arousal gel for him with a combination of Argnine and Ginger extract to help improve circulation by relaxing blood vessels.

Strength is a male prolong crème with clove flower oil as the active ingredient to help vitality. Shea butter and almond oil offer a smooth, sensual application.

Gratify, an oral pleasure gel that’s made with natural ingredients, so there’s no flavour. Gratify uses menthyl lactate for a cooling effect. Can be used to arouse the clitoris, penis, nipples, and other sensitive spots with its tingling sensation.

Rejuvenate controls moisture in personal areas for either him or her. Use as an all-over body antiperspirant to feel more comfortable during intimate moments. Tapioca starch helps maintain desired amounts of body perspiration in the most delicate areas. Aloe leaf juice offers soothing properties.

Satin is a water-based personal moisturiser that can be used with a lover, during solo play or with pleasure toys. Satin is said to feel silky-soft and is safe for nearly any purpose.

Lavish is a rich and silky personal moisturiser lubricant that’s silicone-based and can be used with a lover, during solo play or with pleasure toys. Aloe and vitamin E make it soothing. Jopen says that since Lavish is made with pure silicone, it is also safe for use with pure silicone pleasure toys such as its own Vanity, Key, Envy, Lust and Ego.

Relaxer is described as a luxury anal lubricant with ginger root to help relax muscles; Renew is a water-based luxury toy cleaner infused with lavender and tea tree oil, both of which have natural cleansing attributes; Indulgence is a massage oil infused with chamomile and rosemary while Sooth is also a massage oil but it features peppermint and rosemary. Both massage products also feature olive fruit, jojoba, sesame, and grape seed oils.

Jopen states that all Essence products are parben-free, Ph-balanced, mineral-free, petroleum-free, hypoallergenic, sulfate-free, phthalate-free, flavour-free, sugar-free, phosphate-free and fragrance-free.

Robin Stewart, brand manager for Jopen, commented: “We understand how important it is for retailers to find ways to promote new lines. That’s why we made Essence easy to display. Retailers can customise a table-top display with whichever Essence products they’d like to feature.”

For more information contact your favourite Jopen distributor or visit www.JOPEN.com

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