Mister B has opened its seventh ‘shop-in-shop’ in the city of Budapest in Hungary, joining outlets in Dortmund, Cologne, London, Montréal, Johannesburg and Warsaw.
The store concept is in Black Dream, located at Horánszky utca 10 fsz. 8-9. Mister B says that over the years, Black Dream has created a strong brand and acquired excellent knowledge of the Hungarian market where the fetish scene is on the rise. Onno Tang, Mister B’s head of shop-in-shop accounts said: “We believe combining our expertise with Black Dream’s local knowledge is the key to success.”
Even though Hungary has been in the news recently, with the Budapest Gay Pride almost being cancelled, the gay and fetish scene is said to be thriving and Hungary’s first ever Fetish Week was held between 17th and 20th May. The Mister B shop-in-shop was opened on the 18th. More information can be found at www.misterb.com or www.blackdream.hu