Hot Octopuss has announced a long-term cooperation with Dr Emily Morse and the Sex with Emily podcast. Focused on building brand awareness and interest in its flagship product, Pulse III, the UK-based manufacturer says it has turned to Morse’s media platforms as a vehicle to reach a growing, mainstream consumer audience.
“I’ve known and admired Emily for some time,” said Hot Octopuss co-founder Adam Lewis. “From day one, I could tell she ‘got’ what we were all about. It’s really exciting to finally be working together to spread the word about the Pulse III.”
“Fifty percent of my audience has a penis,” said Emily. “They hear me talking about innovative vibrators for women all the time, so it’s exciting to introduce them to a product designed just for them. I love everything Hot Octopuss is doing, and I’m really proud to partner with Adam and his entire team.”
The Sex with Emily podcast is downloaded almost a million times a month and, in addition, Emily and the Sex with Emily team will include Hot Octopuss’s promotions in content marketing within blog articles, videos, social media platforms, and mainstream publications.
“One of our biggest goals is to support our retailers by letting the world know we’re here,” Hot Octopuss co-founder and COO Jules Margo said. “The more people we can reach, the bigger the impact we’ll have on our entire supply chain. We know Emily’s platforms are a great outlet for us to do that.”
For more information on Emily Morse and the Sex with Emily podcast visit http://sexwithemily.com
