Fever has announced the launch of its new Fever Lingerie collection. Expanding on its already established collections of sexy dress-up, clubwear, wigs and hosiery, the company says its debut range of role-play inspired lingerie is sure to titillate the wearer.
In a selection of styles and sizes designed to flatter all body shapes, the lingerie collection includes inspirational pieces ranging from the demure dress to the more daring three-piece crotchless and peekaboo sets. The company says designs range from sweet and playful to risqué, and include popular role-play fantasises, such as cops, nurses and French maids, all manufactured using quality lingerie grade stretch fabrics and trims.
Fever says it has invested in industry-leading packaging and imagery which will set a new benchmark and emphasise the aspirational quality of the product. Point Of Sale kits, bespoke in-store display units and merchandising support are also available to support the retailer.
Fever has appointed Kevco Wholesale as the exclusive distributor for the Fever Lingerie collection in the UK and Ireland. Kevco Wholesale will also distribute, on a non-exclusive basis, additional Fever brands including Fever Wigs, Costume, Clubwear and Hosiery.
Dominique Peckett, Fever’s marketing and product development director, commented: “We’re very excited about introducing our new range of aspirational, sexy role-play lingerie. We look forward to building upon the success of Fever with Kevco, who are renowned for providing excellent customer service, delivering the best lingerie brands in the industry.”
For more information contact Kevco Wholesale on 0871 811 1100, email firstname.lastname@example.org or visit www.kevcowholesale.co.uk