Excess all areas: Womanizer launches first sex toy insurance scheme

Posted: February 27, 2019

Womanizer buyers in Germany can now insure their products against any contingencies not covered by the warranty. The scheme, a collaboration with insurance specialists Hepster, started on February 23rd and it works like smartphone insurance in that it covers instances of damage, destruction, and theft (including getting chewed by a dog) and costs €20 per year. If it is a success in Germany it will be rolled out across the world.

“The idea for sex toy insurance came to us when one of our colleagues told us about the unfortunate end to her surfing vacation,” said Hanna Bachmann, co-founder of Hepster. “On the last evening of her trip, she and her friends were celebrating with another group of girls in her hotel room. Once everybody had left, she realised someone had stolen her Womanizer. At first this made us all laugh, but after looking closer, we saw an obvious problem had been revealed. Even when the Womanizer is covered by the warranty against damages, a protection against unforeseen issues like theft is missing. The loss of an item can hurt a lot, especially with sex toys, which often sit in a mid to high price range. So, with that came the idea of the first insurance for sex toys in the world.”

Johanna Rief, head of communications at Womanizer, added: “We often have customers write to us, whose Womanizers have met an unfortunate end through external, often bizarre, incidents – for example, chewed up by a dog. All of these cases were not covered by the warranty. We had already been considering the integration of insurance-based protections. When Hepster got in contact with us, we were enthusiastic about the idea and the chance to work together. That was the birth of our sex toy insurance.”

For more information visit: https://womanizer.hepster.com