ETO Show countdown: CL Diffusion

Posted: June 18, 2014

CL Diffusion will be promoting two brands in its booth. The first one is Lookme, a sexy male underwear line which is designed in France and produced in Europe. The company says this ensures higher quality with fabrics and sewing, better reactivity and shorter delays. Lookme has been a popular line in France for over a decade and it is expanding worldwide. The second brand being showcased is Sezmar, a new cosmetic collection. The 100% natural range, which is also made in Europe, features aphrodisiac and shower gels, aphrodisiac body lotions, intimate and body shower gels, tasty love massage oils, aphrodisiac sunscreen oils and aphrodisiac lingerie wash cream.

CL Diffusion is exhibiting at the ETO Show for the very first time so its entire range of products will be new to the UK market. One of the reasons it is exhibiting is to find an exclusive UK distributor for its products but retailers who place orders will qualify for discounts.

The ETO Show, which is free to attend, takes place in The Pavilion at the NEC (National Exhibition Centre) in the Midlands on Sunday June 22nd and Monday June 23rd. It will feature the largest gathering of trade suppliers ever seen at a UK event, with the industry’s leading names in distribution joined by specialist suppliers from around the world and even including major US brands – Pipedream Products and Topco – for the first time.

Retailers, online stores and party planners who have an interest in pleasure products, lingerie and sexual health lines will find suppliers for every major industry brand on display, along with a number of new entrants to the market. Further incentives to attend come from the number of brand new launches scheduled for the event and the fact that buyers who place forward orders at the ETO Show can enjoy significant discounts from many exhibitors. An added attraction for visitors is the Lingerie Catwalk, where exhibitors’ latest costume and lingerie designs are showcased three times a day.

A guide to exhibitors can be found in the June issue of ETO along with more details about the event or you can visit www.ETOShow.com

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