California Exotic Novelties reveals the Impress Collection

Posted: December 2, 2014

California Exotic Novelties has revealed the Impress Collection, which the company has claimed is sure to impress with its latest advancement in pleasure product technology as well as its new take on what it means to vibrate, pulsate and ultimately escalate.

“The Impress Collection is a beautiful, eye-catching line that everyone is drawn to,” Susan Colvin, president and CEO of California Exotic Novelties, said. “The pressure sensitive control pad is the most incredible feature! The user can squeeze for progressive speeds on any function. The variety of colours and shapes make this line destined to become a top-seller.”

The pressure sensitive control pad function is demonstrated in an Impress Video Series hosted by CalExotics ‘Expert Sexpert’, Jaiya. The informative three-part series is primarily intended to assist consumers but also serves as a useful training tool. The videos are available on the Impress product pages of the website, on CalExotics.TV and on the company’s YouTube page. The videos can also be played on in-store video screens.

All of the Impress items are waterproof, made from premium silicone and have twelve intense functions of vibration and pulsation, which can be intensified using the pressure sensitive pads. The use of seamless silicone allows for each piece to feature a flexible shaft that moves with the user.

The user can have dual stimulation that hits more than one hot spot with the unique Impress Dual Kiss, Impress Dove, Impress ‘g’, Impress Rabbit, and Impress Tongue. Or, the user can opt for two pleasure-enhancing wands, the Impress Scoop and the Impress Wand

“Talk about pretty,” said Jackie White, Vice President of Sales for California Exotic Novelties.  “The Impress pieces are as attractive as they are powerful. The 12 functions mean that there is something for everyone, not to mention the pressure pad for those who want a little something extra!”

All the Impress products come in pink, teal, and purple and feature an easy auto lock for function and speed coupled with a power button with LED indicator. The packaging also serves as a magnetic keepsake box for storage.

Lupe Martinez, senior account manager for California Exotic Novelties, said, “Impress is a merchandiser’s dream! The packaging and the products are fun, flirty and colourful. Everything is unique, but also goes together so well. I highly recommend devoting a high-traffic area of your store to a magnificent Impress display to help increase sales.”

For details on Impress promotional material and the Impress Video Series, contact your California Exotic Novelties representative. Additionally, California Exotic Novelties offers free Visual Merchandising Plans to help retailers create Impress store displays. For details, visit Product Information under the Download section on CalExotics.com.

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