Baci back in Black
Posted: October 3, 2011
Following the February release of its debut range, the White Label Collection, Baci Lingerie is now launching its Black Label Collection in the UK. ABS Holdings, the brand’s exclusive UK distributor, was due to receive stock in September.
Baci Lingerie‘s Black Label Collection is said to combine the elegance, quality and sensuality of designer lingerie brands but with the price point of off-the-rack labels. The new range is described as running the gamut of female style, featuring lingerie pieces that range from flirty and feminine to racy and wild. The collection includes everyday basics such as strapless bras, thongs and babydoll nighties and also more exotic ‘special occasion’ pieces like animal print teddies and fishnet body stockings.
The firm says it is dedicated to bringing women “beautiful lingerie at the most affordable prices” and claims to be revolutionising the lingerie market by emulating the European-chic styles of La Perla and Agent Proveocateur, but offering the items at prices as much as 95% lower.
Although priced slightly higher than its debut White Label Collection, Baci says its Black Label prices are still exceptionally keen, offering outstanding margins for retailers and superb value for money for consumers. Bras start at £4.47 (SRP £13), briefs from £2.10 (SRP £6), negligees from £6.20 (SRP £18) and bustiers from £9.36 (SRP £25).
For further information contact ABS on 01202 868511 or visit www.baci-lingerie.uk.com